A few weeks ago, Converse approached us about leading a marketing campaign to share the ROOTED perspective on how we see the brand. While it's in our nature to share our community, we also wanted to showcase our city, Nashville, through the lens of the ROOTED family in a "day in the life" style production. This milestone moment allowed us to showcase our creative capabilities at a very high level. The ROOTED team members are all personal supporters and wearers of the Converse brand so this was very easy for us and authentic to our brand. We hope you enjoy viewing the piece a much as we did making it